Description

The Starkey Genesis AI 12 RIC 312 marks a new beginning for hearing care in Bangladesh, offering an entry-point into the industry’s most advanced processing platform. Engineered from the inside out, this device utilizes the revolutionary Starkey Neuro Processor, which operates at four times the speed of previous generations and features six times more transistors. For users in Dhaka and across the country who prefer the reliability of traditional disposable batteries, the RIC 312 style provides a discreet, behind-the-ear fit powered by a standard Size 312 Zinc-Air battery. This “Basic” tier technology is specifically designed for those with a quieter lifestyle who primarily need assistance in one-on-one conversations and routine activities within a home or small group setting. Despite being the entry tier, it executes an astonishing 80 million personalized adjustments every hour, mimicking the brain’s natural ability to process sound and reducing the listening effort for the wearer.

The Genesis AI 12 RIC 312 is more than just a hearing aid; it is an advanced wellness tool that leverages integrated 3D sensors to track physical activity and social engagement. For residents of Bangladesh, the Pro8 HydraShield™ technology offers critical protection against the region’s high humidity and dust, ensuring the device remains durable even in challenging environmental conditions. With seamless direct streaming for both iOS and Android, users can enjoy phone calls and music directly through their hearing aids, effectively turning them into high-fidelity wireless earbuds. This model addresses hearing loss ranging from mild to severe with its 12-channel precision, making it a robust and reliable choice for those seeking Starkey’s latest “Ear-Brain Technology” at an accessible price point.

More about Features

✔ 12 Channels & 12 Bands – The Genesis AI 12 utilizes a foundation of 12 independent processing channels and frequency bands. While this is the entry-level tier for the series, 12-band resolution allows for precise tailoring to the user’s specific hearing loss across the frequency spectrum. This ensures that amplification is provided exactly where it is needed, improving overall clarity and comfort in typical daily environments such as quiet offices or home settings in Dhaka.

✔ Direct Streaming from iOS & Android phones – Connectivity is a standard feature in the Genesis AI 12, allowing for high-quality audio streaming via Bluetooth directly from smartphones. Whether it’s a WhatsApp call or watching a video, the sound is delivered binaurally to both ears, which significantly improves speech understanding compared to holding a phone to one ear. This feature ensures that users in Bangladesh stay connected with loved ones through clear, digitized audio.

✔ Pro8 HydraShield™ (IP68+) Protection – Durability is paramount for hearing aids used in Bangladesh’s climate. The Pro8 HydraShield™ system provides a robust barrier against moisture and debris. This includes a continuous overlapping enclosure design, silicone seals for case parts, and an internal microphone mesh barrier to repel sweat and humidity. The IP68+ rating signifies that the internal components are well-protected, extending the lifespan of the device for active users.

✔ Neuro Sound Technology with Basic Patient Experience – This core technology uses a “mind of its own” to analyze the listening environment. The Neuro Sound platform mimics the neural fibers that code information for the brain, allowing the hearing aid to identify and adapt to changes in sound instantly. This “Basic” tier provides the essential filters needed for comfortable hearing without the complexity of higher-tier automated features, making it ideal for those who spend most of their time in predictable, quieter environments.

– Basic Transient Noise Reduction – Sudden, sharp noises like a door slamming or a clattering dish can be uncomfortable. The Genesis AI 12 identifies these brief transient sounds and suppresses them immediately, ensuring that the user’s listening experience remains comfortable and free from jarring acoustic spikes.

– Basic Wind Adaptation – Wind noise often interferes with conversations when outdoors. The Basic tier wind adaptation recognizes the specific frequency patterns created by wind over the microphones and reduces their impact, allowing for clearer communication during walks or outdoor activities.

– Basic Machine Adaptation – Constant hums from air conditioners, fans, or refrigerator motors are common background distractions. This feature identifies repetitive mechanical noise and dampens it, which helps prevent listening fatigue throughout the day.

– Adaptive Directionality – By using two microphones, the hearing aid can focus on sound coming from the front while reducing noise from the sides and back. This is essential for focusing on a conversation partner in a small group or across a dining table.

– Music Enhancement – Music has a different dynamic range than speech. The Genesis AI 12 includes specialized processing to preserve the richness and fullness of music, preventing the “flattened” sound that can sometimes occur with standard hearing aid amplification.

– Auto Experience Manager – For new users, this feature can slowly and automatically increase amplification over time. This allows the brain to gradually adapt to new sounds at a comfortable pace, improving long-term success and satisfaction with the hearing aids.

✔ Health & Safety Technology – The Genesis AI series is the only hearing aid line that combines advanced audiology with health monitoring. Using the “science of the ears,” these devices provide data that was previously only available in dedicated fitness trackers.

– Activity and Engagement Tracking – Through the My Starkey app, users can monitor their daily step count (Activity) and the amount of time they spend actively listening and communicating (Engagement). This promotes an active lifestyle and helps maintain cognitive health through social interaction.

– Fall Alert – This life-saving feature uses on-board sensors to detect when a user suffers a hard fall. Once a fall is detected, the hearing aid can automatically send an alert message to designated family members or friends, providing the user’s location via the connected smartphone.

– Reminders – Users can set voice reminders for important tasks such as taking medication or attending a doctor’s appointment. These reminders are delivered directly into the ear, ensuring they are not missed even if the phone is in another room.

✔ My Starkey mobile app for added control – The My Starkey app acts as a remote control and dashboard for the hearing aids. It is designed to be user-friendly and easy to read, providing benefits far beyond volume adjustment.

– Tap Control – A simple double-tap on the outer shell of the hearing aid can be used to perform actions like starting or stopping a stream, or answering a phone call. This hands-free convenience is perfect for those on the move.

– Find my Hearing Aids – If a hearing aid is lost, the app can display its last known location on a map and use a signal meter to help the user locate it nearby.

– Self Check (with Auto Baseline) – Users can perform a quick diagnostic check on their hearing aids to ensure the microphones and internal circuits are functioning correctly. This provides peace of mind and can help troubleshoot minor issues without a clinic visit.

– Mask Mode – This program enhances the frequencies of speech muffled by face masks, making it easier to communicate in clinics or pharmacies where masks are still common.

– Hear Share companion app compatibility – This app allows caregivers to monitor the wearer’s activity, engagement, and fall alerts from their own phone, creating a supportive network for senior users.

✔ Feedback Cancellation – Starkey’s industry-leading feedback cancellation system eliminates the annoying “whistle” that can happen when something gets close to the ear. This high-speed system ensures stable amplification throughout the day.

✔ Frequency Lowering – For those with high-frequency hearing loss, certain speech sounds like ‘s’ or ‘sh’ can be hard to hear. Frequency Lowering shifts these sounds into a lower frequency range where the user has more usable hearing, improving overall speech comprehension.

✔ 2.4 GHz CROS/BICROS option – The RIC 312 model can be used in a CROS or BICROS configuration for individuals with single-sided deafness. This system transmits sound from a microphone on the “bad” ear to a receiver on the “good” ear, restoring 360-degree awareness.

✔ REM Target Match – This feature allows the audiologist to match the hearing aid’s output to the user’s prescription precisely using Real Ear Measurements. This is foundational for ensuring the best possible sound quality and clinical outcome.

✔ TeleHear Remote Fitting – Patients in Bangladesh can receive adjustments to their hearing aids from their audiologist via a secure video call. This “Care from Anywhere” feature saves time and ensures that the hearing aids are always performing optimally without needing to travel to a clinic in Dhaka.

✔ Synchronized Ear to Ear User Adjustments – When a user changes the volume or memory program on one hearing aid, the change is instantly communicated to the other ear. This ensures that the listening experience remains perfectly balanced at all times.

✔ Starlink Wireless Accessories Compatibility – The Genesis AI 12 is compatible with a full range of accessories, including TV Streamers, Remote Microphones, and Table Microphones. These accessories can significantly enhance hearing in more challenging environments like family dinners or large gatherings.

✔ Tinnitus Stimulus – For those suffering from ringing in the ears, the Genesis AI 12 includes Multiflex Tinnitus technology. This allows the audiologist to program a therapeutic sound to mask the tinnitus, providing relief for the user.

✔ Auto Sleep – This smart feature conserves battery life by putting the hearing aid into a low-power mode when it detects that it has been removed from the ear.

✔ Tonal and Voice indicators – The device provides clear audio alerts (either tones or spoken words) to notify the user of low battery, program changes, or connection status.

✔ Automatic Telephone Response – The hearing aid can detect when a phone handset is placed near the ear and automatically switch to a dedicated phone program for optimized clarity.

✔ Up to 4 professional programs – An audiologist can set up to four custom programs tailored for the user’s most frequent environments, such as ‘Social,’ ‘Quiet,’ or ‘Restaurant’.

Performance in Different Environments

The Starkey Genesis AI 12 RIC 312 is specifically optimized for individuals with a quieter lifestyle.

Quiet Environments
In the home or in one-on-one conversations, the 12-band processing provides exceptional clarity. The Neuro Sound Technology ensures that even soft sounds are heard clearly without distracting background noise, making it easier to follow conversations without extra mental effort.

Small Group Settings
This tier provides the essential filters and directional microphones needed to navigate small social gatherings. Adaptive directionality helps focus on the speakers in front of the user while reducing ambient room noise, making it easier to stay engaged.

Outdoor Environments
With Basic Wind Adaptation and the Pro8 HydraShield™ rating, users can feel confident wearing these devices outdoors. The moisture protection is vital for the intense humidity and rain often experienced in Bangladesh, ensuring long-term reliability.

Digital Connectivity
Direct streaming from iOS and Android devices transforms phone calls and media consumption into a seamless experience. Binaural streaming delivers audio directly to both ears, which is particularly beneficial for clear communication in noisy urban areas.

Music and TV
Music Enhancement preserves the fidelity of audio, while compatibility with the Starlink TV Streamer allows users to enjoy their favorite shows at their own volume without disturbing others.

Suitable for

The Genesis AI 12 RIC 312 is a versatile and reliable solution for many users in Bangladesh.

Users with a Primarily Quiet Lifestyle
This “Basic” technology tier is ideal for individuals whose main goal is to improve hearing in small groups, one-on-one conversations, and routine home activities.

Those Who Prefer Traditional Batteries
The RIC 312 model uses standard non-rechargeable batteries, which is preferred by users who find daily charging inconvenient or who prefer to simply swap a battery once a week.

Individuals Seeking Health Monitoring
For those interested in tracking their steps and social engagement, or who want the security of a Fall Alert system, the Genesis AI 12 provides unique wellness features not found in other brands.

Users in Humid Climates
The IP68+ Pro8 HydraShield™ protection makes this device particularly suitable for the environmental challenges in Bangladesh, providing superior durability against sweat and moisture.

Budget-Conscious Individuals seeking New Technology
The Genesis AI 12 allows users to access the latest Neuro Processor platform and AI-driven adjustments at a more affordable entry-level price point.

Availability

The Starkey Genesis AI 12 RIC 312 is a high-performance hearing instrument that requires professional evaluation and fitting. It is available at the National Hearing Care Centre (NHCC) in Dhanmondi, Dhaka. NHCC is a leading provider of hearing healthcare in Bangladesh, offering comprehensive audiological services with an experienced team and modern diagnostic equipment. You can visit their website at National Hearing Care Centre or find their location on Google Maps at NHCC Google Maps.

Book a Consultation
To find the best solution for your hearing needs, a professional assessment is essential. A FitHearing audiologist can program the hearing aids to your specific audiogram and provide remote adjustments as needed. To schedule an appointment or for more information on pricing, you can contact the center via WhatsApp at 01712522784.

Maintenance of Genesis AI 12 RIC 312

Regular care is necessary to keep your hearing aids performing their best.

Daily Cleaning
Wipe the hearing aids with a soft, dry cloth each day to remove oils or moisture. Use a small brush to gently clear debris from the microphone ports and the receiver tip. Avoid using any liquids.

Battery Management
The Size 312 battery typically requires replacement every 5-7 days. When not wearing the devices, open the battery door to turn them off and allow internal moisture to vent. Always keep spare batteries in a cool, dry place.

Wax Guard Replacement
Check the wax filter at the end of the receiver regularly. If it is clogged, replace it using a new wax guard stick to ensure clear sound delivery. Replacement filters are standard accessories.

Professional Servicing
Given the climate in Bangladesh, it is recommended to use a drying kit or dehumidifier overnight. Additionally, visit your audiologist periodically for a deep professional cleaning and to ensure the software is up to date.

Conclusion

The Starkey Genesis AI 12 RIC 312 represents a significant leap forward for those seeking accessible yet advanced hearing technology in Bangladesh. By combining the power of the all-new Starkey Neuro Processor with a classic battery-powered design, it offers clear sound and AI-driven adjustments that mimic the brain’s natural processing. With its durable IP68+ protection and unique health tracking features, it is a comprehensive solution that supports both hearing and overall well-being. For users with a quiet lifestyle who value Starkey’s “Ear-Brain” innovation and traditional battery reliability, the Genesis AI 12 RIC 312 is a transformative choice that brings a new beginning to their hearing health journey.

FAQs about Genesis AI 12 RIC 312

Q. Is the Genesis AI 12 RIC 312 waterproof?
It features Pro8 HydraShield™ technology and an IP68+ rating, providing excellent protection against humidity and moisture. While rechargeable Genesis AI models are fully waterproof up to 1 meter, the RIC 312 is highly water-resistant.

Q. How long does the battery last?
The standard Size 312 Zinc-Air battery typically lasts for about a week, depending on usage and streaming time.

Q. Can I stream music from my iPhone or Android phone?
Yes, the Genesis AI 12 supports direct high-quality audio streaming from compatible iOS and Android devices.

Q. What is the warranty period in Bangladesh?
All Genesis AI products sold through professional channels come with a 3-year worldwide warranty.

Q. Does this model have Fall Alert?
Yes, even at the 12 tier, the Genesis AI 12 includes Fall Detection and Alerts to notify family members in an emergency.

Q. How many channels does the Genesis AI 12 have?
It features 12 processing channels and 12 frequency bands for personalized sound adjustments.

Q. What is the benefit of the My Starkey app?
The app allows you to adjust settings, find lost aids, track health goals, set reminders, and receive remote adjustments from your audiologist.

Q. Is it suitable for severe hearing loss?
Yes, the RIC 312 has a wide fitting range of 0-110 dB, making it effective for mild to severe hearing loss.

Q. Can the audiologist adjust it without me going to the clinic?
Yes, the TeleHear feature allows for remote video visits and programming adjustments through the app.

Q. Does it help with tinnitus?
Yes, it includes a Tinnitus Stimulus feature to provide sound therapy for ringing in the ears.

Q. What makes the Starkey Neuro Processor special?
It is the industry’s most advanced processor, performing 80 million adjustments per hour to mimic the brain’s natural hearing process.

Q. Where can I get these hearing aids in Dhaka?
They are available at the National Hearing Care Centre (NHCC) in Dhanmondi, Dhaka.